The leading trade show for artisan, gourmet and fine food & drink!

Trade Only

Celebrate the world of fine food at SFFA

Bringing together decision makers and buyers from foodservice, hospitality, retail and distribution from across Southeast Asia…

Speciality & Fine Food Asia (SFFA) is the most targeted and focused business platform for you to tell your story, generate new leads and expand your business in Southeast Asia!

With 196 exhibitors and 15 national pavilions from 27 countries and close to 4,200 trade buyers from 51 countries at the 3rd edition in 2019, this is a must-attend show for all in the fine food industry!

SFFA will be co-located with Speciality Coffee & Tea Asia (SCTA) and Restaurant, Pub & Bar (RPB) Asia in 2020!

Contact us to find out more about booth rates.

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SFFA 2020 dates
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photo gallery

A QUICK GLANCE AT 2019

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THOUGHT LEADERS, PRESENTERS, LEADING CHEFS & BARTENDERS

Exhibit

Exhibit

SFFA brings together the right trade buyers under one roof, giving you instant direct access to your target customers.

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Visit

Visit

Celebrate the world of fine food and drink at SFFA… where heritage meets innovation…where the latest artisanal brands await…

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Exhibitor List

Exhibitor List

A premium showcase of over 250 fine brands from both international suppliers and exciting new innovators, all under one roof.

2019 Exhibitors

What's On

What’s On

Immerse yourself in various firm favourites such as Fine Food Live Chef Demos, SG Food Tech Week, Investor Pitching Series and more!

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Hear what some of our 2018 exhibitors had to say

“We exhibited for the first time at Speciality & Fine Food Asia / Restaurant, Pub & Bar Asia and the results were pretty strong. The quality of the visitors was excellent, with real decision makers engaged in meaningful discussions and we confidently expect to grow our business as a direct result of exhibiting here.”

Chris Marshall, Owner, Distilled LLP, Singapore

“Speciality & Fine Food Asia / Restaurant, Pub & Bar Asia was my very first contact with this market. In just three days, the show enabled me to gain enough valuable information and contacts to get business off to an astonishingly rapid start.”

Sumedhi Dulyachinda, Customer Service Executive, Viscofan, Canada

“We exhibited for the first time at Speciality & Fine Food Asia / Restaurant, Pub & Bar Asia and the results exceeded our expectations. The quality of the visitors was excellent, with real decision makers engaged in meaningful discussions and we confidently expect to grow our business as a direct result of exhibiting here. The results have also justified our intention to book a larger stand for 2019”

Marian Teleoaca, Executive Manager, Honeyman UK, United Kingdom

“It’s been an excellent show and I can say now that we will be back again at Speciality & Fine Food Asia / Restaurant, Pub & Bar Asia 2020! We received a lot of great leads and we met with a good diversity of customers. We’ve been very busy and are positive on getting a good return on investment from our participation.”

Pham Nhat Cuong, Commercial Attache , Vietnam Embassy, Vietnam

“We have definitely benefited from exhibiting at Speciality & Fine Food Asia / Restaurant, Pub & Bar Asia and our new products were viewed by many visitors, which was our ultimate objective. We also generated new business leads, which have led to sales. On top of that, we have raised our industry awareness, and we are expecting to build on this in the months and years to come”

Murodjon Umataliev, Leading Specialist, Export Promotion Agency of the Republic of Uzbekistan

“One of the best shows we’ve exhibited at, both in terms of volume of people and the quality of leads, with customers making purchases directly at the show.”

Tossapon Klomsa-ad, Export Sales, P.K.General Goods Trading Limited Partnership, Thailand

“Exhibiting at Speciality & Fine Food Asia / Restaurant, Pub & Bar Asia was extremely beneficial for our company and has been a really successful marketing tool. We saw many prospective clients and new sales were generated. It provided an excellent platform for good interaction with the industry.”

Joel Lee, Business Development Manager, Eaglewings Camaca Pte Ltd, Singapore

What’s On

Discover, Explore, Learn

More than an exhibition, SFFA will inspire you with new ideas and actionable insights for your business.

Speciality Coffee & Tea Asia

A platform within SFFA for speciality coffee bean and tea leaf growers and producers, suppliers, roasters, traders, retailers and café owners from all around Southeast Asia to gather, network and grow this fast-developing speciality segment of the food and beverage industry.

pitch judges Andrew & Adam

SG Food Tech Week

SG Food Tech Week was an inaugural event that deep dived into the world of food tech on topics from blockchain, big data trends and food innovations, to the latest tech platforms and smart food cities. PITCH!, the investor pitching series, also took place at this stage.

lion city meadery at start-up village

Start-Up Village

A dedicated zone for companies that have been trading in Singapore for less than 3 years. Brimming with creativity, passion and entrepreneurial flair, this is a must-visit section to discover the latest and most innovative brands in the market today.

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2020 Strategic Partners

2020 Supporting Associations and Partners

2019 Supporting Media Partners

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